Estilo Retrô – Uma viagem no tempo
Publicado em , por DanieleVSilva , na categoria Elementos e técnicas, WebdesignO estilo retrô atualmente está sendo muito utilizado em quase todo tipo de propaganda, projetos de CD, moda e naturalmente, websites.
É usado na maioria das vezes pelo desejo de associar o conteúdo a algum elemento do passado.
Depois de analisar diversos sites, determinei três elementos principais que determinam o estilo retrô: a paleta de cores, as fotografias antigas, e as typefaces. Juntando todos esses elementos, conseguimos um tema completo.
- A Paleta de Cores
- Uma escolha de cores apropriada é fundamental para estabelecer um período de tempo específico. O período que você deseja representar é que deve tederminar as cores a serem utilizadas. Os tons de terra são os mais usados. Talvez, não necessáriamente por estarem associadas a determinado período de tempo, mas porque evocam idade, e é exatamente isso que precisamos.
- Fotografia antiga ou ilustração
- Em se tratando do estilo retrô, vale o ditado “uma imagem vale mais do que mil palavras” pois em quase todos os projetos que utilizam essa tecnica a fotografia ou ilustração é o elemento principal. Não fosse isso seria muito difícil transportar o usuário para um período de tempo diferente.
Um bom exemplo é o site Target Scope que tras uma Pin Up Girl em destaque, que é imediatamente associada a década de 40. A mocinha combinou perfeitamente com o clima militar, transportando o internalta para direto para a segunda guerra mundial. Tente imaginar esse mesmo site sem a modelo e verá o quanto ela é importante na composição. Outra imagem fundamental nesse layout é o fundo. O papel envelhecido é o acabamento perfeito e completa o pacote. - Typefaces
- Typeface, basicamente, é o conjunto de caracteres, símbolos e ideogramas que formam uma fonte, logo escreverei mais sobre isso. Pode parecer óbvio, mas a forma como você usa esse elemento pode determinar o sucesso de um projeto. Uma grande vairedade de fontes em estilo retrô, pode ser encontrada no Dafont.com, no final desse artigos vou listar mais alguns.
Considere o site need2know a paleta de cor é de 1970, mas a grande caracteristica é a fonte do título que nos faz lembrar logo desse período. Mas cuidado para não abusar das fontes decorativas e sobrecarregar o projeto. Use principalmente em trechos pequenos que precisam de destaque. Observe como a maioria dos projetos a seguir usam fontes diferenciadas no título e fontes sutís no conteúdo
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Olá, Daniele!
Na verdade não sei exatamente como acabei parando por aqui, mas adorei a sua página. Queria perguntar se atualmente vc está trabalhando com criação de logotipo e websites, pois gostaria de solicitar um orçamento.
Agradeço a atenção.
drka_ma@hotmail.com
Dani amo coisas retrô tô precisando muito montar um site p/ mim será que você poderia me ajudar? se possivél me addno msn! Beijos.. Drika
Adorei esse post! To procurando um carrinho de beb~e retrô pra comprar e usar nas minhas sessões de fotografia infantil…espero encontrar 😉 bjs mil
Bem encontrei aqui informaçoes que vão ser muito uteis pra todos nos admiradores do Steampunk.
uau! it’s perfect! :p
Ameiiiii!
Daniele Viana,
Apesar dos erros de digitação no português, eu consegui utilizar a seu Artigo na minha pesquisa acadêmica, onde curso Design Gráfico sobre o estilo Retrô.
Valeu.
Ola Daniele Viana!
Primeiro gostaria de parabenizá-la pelo seu trabalho muito bom.
Trabalho a pouco tempo como design gráfico, estou começando rs 🙂 e gostei muito desta sua apresentação no site…
…E esta e vai me ajudar muito então um MUITO OBRIGADO pelo seu trabalho continue assim tu vai longe… PARABÉNS..
ROGÉRIO NIERO – COLATINA-ES
querida, quero saber o que é retrô.
Voce pode me esclarecer por favor?
Beijinho!!!
OI DANI,
PARABÉNS PELO SITE, VAI ME AJUDAR MUITO NA MINHA NOVA COLEÇÃO 2008.
É MUITO BOM SABER QUE EXISTE PESSOAS INTELIGENTES E DISPOSTAS A AJUDAR O PRÓXIMO. TENHO CERTEZA QUE GANHAR
amei
Guys, don’t give so much power (or ink) to CAA or agents in general. This is a writerwho busted her ass and reinvented her career. It’s up to all of us to do thlvruoseates and create opportunities for ourself.
Sensacional o seu blog. Estou começando nessa arte de design gráfico e vejo que tenho muito o que aprender. Ainda bem que tem gente como você que divide seu conhecimento com os novatos (categoria na qual eu me incluo).
Muito Obrigado,
Black 616 Panther
É isso ae dani.
gostei muito… abraços
fuiii
Devo dizer que adorei esse espaço… parabéns
Oi Dani _
Visitei seu site e gostei muito! Estava procurando dicas pra um visual retrô pra montar uma espécie de “album de recordações” e sei que vai me ajudar.
um abraço, Gi (Araçatuba/SP)
Your are Nice. And so is your site! Maybe you need some more pictures. Will return in the near future.